Monday 7 January 2013

Monetising Your Blog


There are many different reasons why people choose to pursue blogging in their spare time. Some do it simply as a form of self-expression, in order to entertain both themselves and their readers. Others keep personal blogs and share them only with close family and friends. However, there are many more serious bloggers who choose to monetize their blogs, and generate a profit for themselves. Here we will discuss the ins and outs of blogging for money.


SELECT YOUR NICHE

It is really lucrative to set up a blog for its cost effectiveness. You can set up many free blogging accounts using professional blogging sites, or spend a little money and purchase a domain name. Make sure you install a free program such as WordPress to help administer and update your blog.
The most successful online blogs stick to a particular niche or topic. This way you can focus your audience for maximum earning potential. In addition to setting up your blog, you must work on promoting it to gain an audience. There are many different methods of promotion or traffic generation, but one of the best is posting on other blogs that are related to your niche. Once your blog is set up, and you have begun posting regularly and gained an audience, it is at this time that you start generating profits.



1. Advertising Revenue  - This is a very common way to earn some extra cash. Essentially it involves selling advertising space on your blog to businesses that are related to your niche. Most bloggers rent the space out for a set period of time.



2. Pay Per Click - This involves placing advertisements on your site from advertising companies such as Google Adsense. You will receive some money for every click on the advertised link. This is also commonly known as affiliate marketing.



3. Private Blog - If your blog readers value you blog, they may consider contributing to help pay your hosting and other miscellaneous fees. If your blog is popular enough you could consider making it private and charging a small membership fee to join.



4. Promote Your Products and Services - Your blog is key to help market various products and services. It serves as a great business model and tool to help you succeed online.


As we see more and more people on the Internet using blogs, it is becoming more apparent that blogging can be an excellent source of income. By utilising the four strategies, you too could become successful at blogging for money.

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